Meet our Executives

The Costa Executive Leadership Team provides comprehensive strategic leadership and day-to-day operational support across the entire group. It brings together leaders within Costa who have extensive experience, skills and knowledge in the areas of finance, human resources, procurement, logistics, marketing and communications.

The team’s mandate is to drive consistent business growth and create career opportunities for our staff. We are privileged to attract such talented and capable people into these key roles.


The Costa name has been synonymous with fresh fruit and vegetable produce for more than 120 years. What began as a small retail outlet has grown to become Australia's largest fresh produce business.

This growth has been achieved through a strong consumer focus emphasising product quality, service and innovation.

To continue to grow as a business we must introduce stronger post harvest management and a dynamic quality system that enhances our reputation among our consumers.

We must also attract new consumers and contracts that enable us to demonstrate our capacity to deliver our supply chain in an efficient and innovative way. None of this can be achieved without our our most valuable asset: our employees.

By providing clear and effective leadership through supporting our key managers, Costa ensures that all of our employees have clarity and direction as to the company's goals and objectives. This not only empowers them, but provides them with the room they need to successfully get on with their jobs.

Our people are the key to allowing Costa to pursue new opportunities while adapting to change, and working together to grow our organisation for the future.

Harry Debney 
CEO & Director

Harry Debney was appointed Chief Executive Officer of Costa in September 2010 and is responsible for ensuring the successful growth and performance of the business. Harry oversaw the company's successful transition from a private business to a publicly listed entity in July 2015 and is driving Costa's growth program.

Prior to joining Costa, Harry spent 24 years at Visy Industries, the last 8 years as CEO for one of the world’s largest privately owned packaging and recycling companies. In this role Harry substantially grew the Visy business through acquisitions and organic growth and oversaw a progressive renewal of core manufacturing assets to ensure that Visy had the most advanced technology, and lowest cost manufacturing base in the industry.

Having previously worked as an Assistant General Manager for Queensland Fruit and Vegetable Growers, Harry has a detailed knowledge and understanding of fresh produce production and distribution.

Harry has an Honours degree in Applied Science and was awarded the University of Queensland Gatton Gold Medal in 2001.

Linda Kow 
Chief Financial Officer

Linda Kow joined Costa in January 2011 working primarily with produce categories in a broad ranging strategy, commercial and business process improvement context.

Linda was appointed to the position of Chief Financial Officer in September 2012, and is responsible for the overall financial management of Costa, overseeing M&A, business strategy and IT.

Linda has worked in a variety of finance and commercial roles at companies including Deloitte, Village Cinemas International and eight years in strategy and business development at Visy Industries.

Tony Di Paolo 
Chief Procurement Officer

Tony Di Paolo joined Costa in November 2012, bringing more than 20 years of experience in senior procurement, commercial and major capital projects to the group.

In his role as Chief Procurement Officer, Tony is responsible for all areas of procurement, capital projects and property.

Prior to joining Costa, Tony spent 17 years with Visy Industries. In his role as Chief Procurement Officer, he had overall responsibility for the Visy group's multi-billion dollar procurement budget, major capital projects and property portfolio.

He has extensive experience in leading teams, change management, innovation and strategy development as well as all aspects of the procurement function.

Stuart Costa 
General Manager, Tomato Category

Stuart Costa has been with Costa since 1991 and has held a number of general management positions.  Stuart was appointed General Manager of the Tomato Category in December 2015.  Previous to this role he was the Divisional General Manager for Costa Farms and Logistics.  

Stuart has a deep understanding of the fresh produce industry, combined with strong commercial acumen. This contributed to him playing a key role in the creation of Riverside Australia, a leading national vegetable trading / processing business.

Stuart takes a keen interest in Costa people and is very active in staff development and mentoring.

Trevor Jordon 
General Manager, Mushroom Category

Trevor Jordon joined Costa in May 2013 as the General Manager - Mushroom Category, bringing more than 20 years of management experience.

Prior to joining Costa, Trevor held a succession of senior, hands-on roles in the Commercial, Banking & Finance, Private Equity and Manufacturing sectors in Australia and SE Asia for companies such as ANZ Banking Group, Elders Finance Group, Recoveries Corporation Ltd and 333 Capital.

Peter McPherson 
General Manager, Berry Category International

Peter McPherson has been General Manager of the Costa Berry Category (formerly known as Berry Exchange and Blueberry Farms of Australia - BFA) since 1986.  His vast experience managing large-scale horticultural operations has played a key role in the steady growth and success of Costa's berry operations.

In July 2016 he was elevated to the position of General Manager – Berry International.  Peter has been instrumental in the successful expansion of the berry business internationally, including our blueberry operations in Morocco, the establishment of our China operations, and the expansion of our blueberry genetics licensing around the globe.

Complementing his commitment to Costa’s berry business is Peter’s passion for product and industry improvement. Peter sits on many company and industry boards.  For many years he has held the role of Treasurer for both the Australian Blueberry Growers Association (ABGA) and the International Blueberry Organization (IBO), and in September 2016, he was honoured to be elected President of the IBO.

David Jordan
General Manager, Berry Category Domestic

Prior to joining Costa, David held a number of Senior Hospitality & Retail Executive roles including most recently General Manager of Baskin-Robbins Australia and as Operations Manager for The Coles Liquor Group. As well as residing over numerous board appointments, David is a regular keynote speaker at National and International retail industry events.

He has a Bachelor of International Business/ Bachelor Asian Studies double degree and is currently finalising his MBA studies.

Shanon Williams
General Manager, Avocado and Banana Category

Shanon joined Costa in 2011 in the Logistics business as a qualified accountant transitioning through the business before being appointed as General Manager of Costa Farms and Logistics in December 2015.  Shanon has a solid background in banking with experience both in investment banking and retail banking. He also has numerous years’ experience in Agriculture with commercial exposure to grain trading, agricultural rural services and livestock trading.

Shanon's internal passion is around developing and providing staff exposure to the broader business. He enjoys encouraging others to work outside of their developed skill sets, really to challenge themselves to reach new heights and goals.

Elliot Jones 
General Manager, Grape and Citrus Category

Elliot joined Costa in 2001. Over the last 12 years Elliot has managed leading customer accounts across both domestic and export channels and then the General Manager role in the Costa Grape Category. In June 2012 Elliot was appointed General Manager responsible for the Grape and Citrus categories.

He has a Bachelor of Business degree and Graduate Certificate in Food Business Management.

David Thomas 

General Counsel and Company Secretary

LLB(Hons), BSc

David joined Costa as General Counsel in July 2012, bringing 19 years of legal experience, and was appointed as Company Secretary in October 2012.

Prior to joining Costa, David was a partner at Middletons (now K&L Gates) practising in commercial law and mergers and acquisitions.